From 3751379f1e9a4c215fb6eb898b4ccc67659b9ace Mon Sep 17 00:00:00 2001 From: stephanchrst Date: Tue, 10 May 2022 21:51:50 +0700 Subject: initial commit 2 --- addons/mass_mailing/README.md | 97 +++++++++++++++++++++++++++++++++++++++++++ 1 file changed, 97 insertions(+) create mode 100644 addons/mass_mailing/README.md (limited to 'addons/mass_mailing/README.md') diff --git a/addons/mass_mailing/README.md b/addons/mass_mailing/README.md new file mode 100644 index 00000000..2fcf5c6b --- /dev/null +++ b/addons/mass_mailing/README.md @@ -0,0 +1,97 @@ +Odoo Mass Mailing +----------------- + +Easily send mass mailing to your leads, opportunities or customers +with Odoo Email Marketing. Track +marketing campaigns performance to improve conversion rates. Design +professional emails and reuse templates in a few clicks. + +Send Professional Emails +------------------------ + +Import database of prospects or filter on existing leads, opportunities and +customers in just a few clicks. + +Define email templates to reuse content or specific design for your newsletter. +Setup several email servers with their own IP/domain to optimise opening rates. + +Organize Marketing Campaigns +---------------------------- + +Design, Send, Track by Campaigns with our Lead Automation app. + +Get real time statistics on campaigns performance to improve your conversion +rate. Track mails sent, received, opened and answered. + +Easily manage your marketing campaigns, discussion groups, leads and +opportunities in one simple and powerful platform. + +Integrated with Odoo Apps +------------------------- + +Get access to mass mailing features from every Odoo app to improve the way your +users communicate. + +Send template of emails from Odoo CRM opportunities, select leads based +on marketing segments, send job offers and automate +answers to applicants, reuse email template in the lead automation marketing +campaigns. + +Answers to your emails appears automatically in the history of every document +with the social network module. + +Clean Your Lead Database +------------------------ + +Get a clean lead database that improves over the time using the performance of +your mails. Odoo handle bounce mails efficiently, flag erroneous leads +accordingly and gives you statistics on the quality of your leads. + +One click emails send +--------------------- + +The marketing department will love working on campaigns. But you can also give +a one click mass mailing facility to all others users on their own prospects or +documents. + +Select a few documents (e.g. leads, support tickets, suppliers, applicants, +...) and send emails to their contacts in one click, reusing existing emails +templates. + +Follow-up On Answers +-------------------- + +The chatter feature enables you to communicate faster and more efficiently with +your customer. Get documents created automatically (leads, opportunities, +tasks, ...) based on answers to your mass mailing campaigns Follow the +discussion directly on the business documents within Odoo or via email. + +Get all the negotiations and discussions attached to the right document and +relevent managers notified on specific events. + +Campaigns Dashboard +------------------- + +Get the insights you need to make smarter marketing campaign. Track statistics +per campaign: bounce rates, sent mails, best content, etc. The clear dashboards +gives you a direct overview of your campaign performance. + +Fully Integrated With Others Apps +--------------------------------- + +Define automated actions (e.g. ask a salesperson to call, send an email, ...) +based on triggers (no activity since 20 days, answered a promotional email, +etc.) + +Optimize campaigns from lead to close, on every channel. Make smarter decisions +about where to invest and show the impact of your marketing activities on your +company's bottom line. + +Integrate a contact form in your website easily. Forms submissions create leads +automatically in Odoo CRM. Leads can be used in marketing campaigns. + +Manage your sales funnel with no +effort. Attract leads, follow-up on phone calls and meetings. Analyse the +quality of your leads to make informed decisions and save time by integrating +emails directly into the application. + -- cgit v1.2.3